Aromatherapy in Hair Salons
Using Essential Oils to Increase Loyalty and Profits
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Ways to Incorporate Essential Oils in the Hair Salon
Beauty salon owners have found several unique and timely ways to introduce aromatherapy essential oils to their clients – ways that increase their sales and generate customer loyalty.
One of the ways to do this is by offering a line of natural skin care and hair care products with added pure essential oils and no chemicals. A salon might offer pre-scented products or unscented products that can be customized with pure essential oils for each client based on his or her conditions and mood. Another way to introduce essential oils to the salon environment is to have a custom scent developed – a blend of pure essential oils created specifically for the salon. The scent can then be added to natural hair care products, sold as a perfume and diffused in the salon. Like brand recognition, customers will associate the scent with that particular salon, garnering further loyalty.
Diffusing anti-viral and anti-bacterial essential oils, such as eucalyptus essential oil and tea tree essential oil, throughout the salon gives the added bonus of creating a germ-free zone.
Finally, essential oils can be sold on their own to customers looking for the healing qualities of the oils. Carrying a small line of the most popular essential oils, nicely displayed at the counter, diversifies the products available to customers who are looking for a small gift or impulse purchase.
Aromatherapy Recipes for the Hair Salon
There are many essential oils and hydrosols that relate to hair and skin conditions. To create effective products, ensure good quality natural bases are used.
Aromatherapy Recipe for Dry, Fine Hair
This recipe makes a stimulating blend of essential oils for dry fine hair, To 100mls of a natural shampoo base add: · 7 drops · Eucalyptus Citriodora essential oil · 3 drops · Lemon essential oil · 3 drops · Rosemary essential oil
Aromatherapy Recipe for Greasy Hair
Greasy hair is caused by the over-activity of the sebaceous glands. Too frequent shampooing with harsh shampoos can aggravate the condition. To 100mls of a natural shampoo base add:
This rinse works well on greasy hair. It helps to keep the grease at bay and make hair smell wonderful.
Mix lemon and vinegar, then add water and shake. Use as a final rinse, then rinse with clear water.
Recipes courtesy of Valerie Ann Worwood.
This article was first published at Suite 101 on November 17, 2009 and is republished here as per the terms of our agreement with Suite 101. Visit Suite 101 to read all of our articles.
*This is educational information and any opinions expressed here-in do not replace professional medical advice. If you are ill, see a suitably qualified medical practitioner.*
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